Founder-led software studio

Your business is unique.Its software should be too.

I design, build, and operate serious web applications for businesses that have outgrown generic tools, tangled spreadsheets, and disappearing developers.

Start a conversation Explore the work ↓

Direct access to the builder You own the source No outsourcing chain

YOUR BUSINESSOne clear system

Production ready

Data

Automation

Security

Experience

Web applicationsBusiness systemsAI automationDatabasesProduction infrastructure

01 / The difference

Not another agency layer.The person who understands the problem is the person building the solution.

20+years building production software

1:1direct founder collaboration

100%source code and data ownership

02 / Capabilities

Where the system
needs to change.

Choose the problem closest to yours. The technology follows the business need—not the other way around.

Build a system that fits the business.

Custom applications

Client portals, dashboards, SaaS products, and internal tools shaped around your actual workflow—not a template you have to work around.

Role-based access
Payments & subscriptions
Operational dashboards

Explore this capability

03 / Selected work

Real systems.
Real businesses.

Not concept screens. These are products, workflows, and production systems used by actual organizations and customers.

Event operations platform

NY Minute Dating

Ticketing, attendee operations, post-event matching, and the administrative machinery behind a business operating for nearly two decades.

20 yearsin production

Bilingual marketplace

LaRedLaboral

A real-time employment marketplace with employer accounts, localization, salary transparency, messaging, and application tools.

20countries served

Practice growth system

Dental Symmetry

A fast dental-practice site with patient education, appointment requests, search architecture, and a custom publishing workflow.

90+purpose-built pages

04 / The process

Clarity before code.

A deliberate path from an expensive problem to software your team can actually depend on.

Find the real problem

We trace the process, pressure-test assumptions, and define what success actually changes.

Shape the smallest complete solution

You receive a clear scope, milestones, ownership terms, and an honest cost before development.

Build in visible increments

Working software arrives in reviewable stages, with decisions made in context instead of behind a curtain.

Launch without dependency

The source code, data, infrastructure access, and operating knowledge remain yours.

SOURCEDATAACCESS

05 / Ownership

No lock-in.
No hostage situation.

You receive the source code and control of your data and infrastructure. If your needs change, another qualified developer can continue the work without asking my permission.

Source code belongs to you
Infrastructure access in your name
Documented for continuity

06 / Investment

Useful ranges.
No mystery packages.

Most custom projects begin around $2,500. After a short conversation, you receive a fixed-scope proposal with clear deliverables and milestones.

$2.5k—$5k

Focused websites & internal tools

Professional sites, calculators, small dashboards, and targeted workflow replacements.

$5k—$15k

Portals, booking & integrations

Client portals, payments, APIs, booking systems, and multi-step automation.

$15k+

Platforms & complex systems

SaaS products, marketplaces, legacy modernization, and multi-role applications.

Start with the problem

What should work better
than it does today?

No technical homework. Tell me what is slow, disconnected, repetitive, risky, or still living in a spreadsheet.

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Related expertise

Your business is unique.Its software should be too.